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This course introduces students to the basic theory and concepts of visual communication used to present information and promote a message. Students must have a previous understanding of the elements and principles of design. Skills taught may be typography, image development, layout, scanning images, manipulating photographs, and creating digital artwork. Students will be exposed to graphics programs such as Adobe Illustrator. Class projects may include: logo design, poster design, brochure design, and packaging design. Students will be graded on their use of elements and principles of design, originality, workmanship, and technical proficiency in each project undertaken.